Founded in 1965, Oscar de la Renta is one of the world’s leading luxury goods firms. There is no name more synonymous with American fashion than Oscar de la Renta. In fact, designer Oscar de la Renta’s pieces first graced the pages of Vogue before he even established his namesake label, having caught the eye of Diana Vreeland who convinced the then 33-year-old designer to launch his own line.
In 1965, the house of Oscar de la Renta was born, with an aesthetic marked by gorgeous embellishments and stunning ball gowns (no doubt inspired by the designer’s years spent assisting Cristóbal Balenciaga). It wasn’t long before first ladies and society women began seeking out the designer for special event dressing.