Lovisa launched its first fashion jewellery and hair accessories retail store in April 2010. The brand can now be found in 6 countries throughout the world with over 180 stores. They have become a first stop shop for the fashion forward to get their on-trend accessories fix. Lovisa was created out of a need for current fashion jewellery at an accessible price point. Their trend spotting department in London take inspiration from high fashion couture runways and current street style. The keen-eyed design team at Australia uses a wide range of materials and expert finishing techniques to deliver fashion forward designer jewellery and hair accessories.